BERLIN, Sept. 10, 2014 - Slightly over 100 EFI™ DirectSmile cross-media customers gathered August 27-28 in Berlin, Germany, for the first ever EFI DirectSmile user conference. Users from 15 countries on 3 continents met to share ideas, find inspiration and get insights for the development of their cross-media business, as well as gain in-depth technical know-how on the solution. DirectSmile users also had the chance to give feedback on the current and future development of the software. Among them were printers, advertising agencies and marketing service providers.
Clothilde Vazeux from Swiss publisher Stämpfli said, "It was simply fantastic! It was enriching to meet so many professionals from all over Europe that work on the same topics as we do. I will keep contact and profit from a strong network of specialists. This conference has to happen again."



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