Electrical colour paper technology might not be to far away.

See the below article about plastic skin technology in use. The article states the engineers don't have any real use for the technology. I wonder if anyone has informed them what a scanner,photocopier or a printer is? Image scanning a full colour picture onto electrical paper, read an erasable electrical newspaper each day, or maybe recyclable coffee cups with full colour animated adverts.

"http://www.gizmag.com/electroluminescent-color-changing-hlec/42175/"
Stretchy squid-inspired skin glows in different colors