Previously SVP, Group Director, Creative Technology and Integrated Production, the new position will see Snyder leading all technology products and services that the agency creates for a client roster including American Express, Microsoft, Coca-Cola, United Airlines, U.S. Army, Mondelez International, and more. Snyder is based in , Snyder was instrumental in the creation of American Express' award-winning "Art and Sound of Tennis" experience at the 2013 U.S. Open and the Bentley Studio Experience, along with numerous other client intitiatives.
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